Marketing execs reveal secrets behind selling Wicked, Interview with the Vampire and The Walking Dead at TheWrap's Power ...

The past few years have seen brands push the boundaries of marketing innovation across industries. From harnessing the power of AI to creating immersive experiences, this year’s top marketing ...

Marketing campaign templates help you add structure and clarity to upcoming campaigns. They can also help ensure each campaign aligns with big-picture goals and contains a full plan on how to execute, ...

What was 2025’s most rage-baiting marketing campaign? Take PRWeek’s poll on LinkedIn. Allison is the government agency’s ...

From P&G to Verizon, a growing list of brands are turning to generative and agentic AI to cut costs, streamline production ...

The 'Sesame Street' muppet stars in the new campaign, which brings back the tagline that was ubiquitous through the 80s, 90s ...

Silverback Digital Marketing has announced an update to its online advertising framework, outlining a set of refinements ...

The success of a movie hinges on several factors: the size of its budget, name recognition of its stars, capitulation to foreign powers, etc. But the marketing campaign cannot be overlooked. A great m ...

The Healthy Family Project Fall Publix Produce for Kids cause marketing campaign wrapped Nov. 5, providing 875,000 meals to ...